Course lasts for 2 days (each about 6 hours) and covers following subjects:

• Creating of development strategy
• Defining the rules for cooperation with a franchisee
• Financial aspects of the cooperation
• How to present a franchise offer?
• Recruitment of the partners
• International development

Join and find out how to franchise successfully.

Sajam franšiza u Varšavi najveće je franšizno dešavanje u Centralnoj i Istočnoj Evropi, i jedan od najvećih sajmova franšiza u Evropi. Ove godine organizuje se po 20. put. Tri dana sajma, više od 200 brendova i više od 7.000 posetilaca čine ga najboljim mestom za uvid u aktuelnu franšiznu ponudu ovog dela Evrope.

Iako prvenstveno namenjen tržištu Poljske, sajam privlači veliki broj izlagača i posetioca iz inostranstva, a dobar deo stranih brendova/izlagača već sada je spreman i za širenje i na tržišta ovog regiona.

Svim posetiocima iz ove regije pružamo i posebnu pogodnost: besplatne ulaznice i podršku na samom sajmu.

Course lasts for 3 days (each about 8 hours) and covers following subjects:

• Challenges of selling a franchise;
• Selecting candidates for a franchise;
• The candidate path and lead sources;
• First contact with the candidate;
• Communication techniques;
• Managing the sales process;
• Qualifying and motivating candidates;
• Presenting the franchise offer;
• Dealing with objections and closing.